The project automated follow-ups for real estate open house leads using SignSnapHome, HubSpot, and Twilio. The goal was to ensure timely, personalized communication with potential buyers and streamline the lead management process for agents.
Problem
Manual follow-ups were slow, inconsistent, and often missed, leading to lost opportunities. The client needed a system that could automatically capture leads, trigger messages, and integrate with their CRM while maintaining a professional, personalized touch.
Outcome
The automation pipeline now sends instant follow-up messages to open house attendees, tracks engagement in HubSpot, and uses Twilio for SMS notifications. Early results show faster lead responses, higher engagement, and improved conversion rates, allowing agents to focus more on in-person interactions and closings.